Legal
Privacy Policy
This page explains what personal data we collect when you use our website or book an experience, why we collect it, and the choices you have.
Last updated: March 2026
1. Who We Are
Morocco Tours & Activities ([LEGAL-ENTITY-PLACEHOLDER]), a licensed travel agency registered in Marrakech, Morocco, Licence n° [LICENCE-PLACEHOLDER], is the controller responsible for the personal data described on this page.
2. Data We Collect
We collect personal data that you provide directly to us, including:
- Contact details — name, email address, phone number — when you book an experience or use our contact form;
- Booking details — dates, number of travelers, special requests;
- Payment information, processed securely by our payment provider (we do not store full card details ourselves);
- Account information, if you create one — login email and saved preferences.
We also collect limited technical data automatically, such as your browser type, approximate location (for currency/language defaults), and pages visited, via analytics cookies — see our Cookie Policy for details.
3. How We Use Your Data
- To process and manage your bookings;
- To communicate with you about your booking (confirmations, reminders, changes);
- To respond to enquiries sent via our contact form;
- To improve our website and the experiences we offer;
- To comply with our legal and accounting obligations as a licensed travel agency.
4. Who We Share It With
We share personal data only where necessary, with:
- Local guides and partner operators, limited to what's needed to deliver your booked experience;
- Our payment processor, to complete transactions securely;
- Our hosting and analytics providers, who process data on our behalf;
- Authorities, where required by Moroccan law.
We do not sell your personal data to third parties.
5. Data Retention
We keep booking and contact data for as long as needed to fulfil the booking, meet our accounting and legal obligations as a licensed travel agency, and handle any related enquiries afterward. You can request deletion of your data at any time, subject to what we're legally required to retain.
6. Your Rights
You can ask us, at any time, to access, correct, or delete the personal data we hold about you, or to object to how it's used. To exercise any of these rights, contact us at contact@moroccotoursandactivities.com. We'll respond within a reasonable timeframe.
7. Security
We use reasonable technical and organizational measures to protect your data, including encrypted transmission (HTTPS) and restricted access to booking systems. No online system is completely risk-free, but we take this seriously.
8. Contact
Questions about this policy, or about your data, can be sent to contact@moroccotoursandactivities.com.
This policy is a general description of our data practices and should be reviewed periodically as the business evolves. It works alongside our Terms & Conditions and Cookie Policy.